I’m Ngoc Vo, a marketer who turns strategy turn into real-world results. Over 14 years in Vietnam, the UK, and Germany, I’ve helped organizations, from global NGOs to bootstrapped start-ups, translate complex value propositions into growth.
At the Forest Stewardship Council (FSC) I built the go-to-market engine for Verified Impact, cut cost-per-lead by 38% and lift organic traffic 45%. Earlier, I bootstrapped Impactus Academy into a top education brand, compounding revenue 250-300% YoY while upskilling 8,000+ learners. Those ‘scrappy growth’ years taught me to pressure-test every dollar and to scale what works – fast.
Sustainability is my specialty, not my silo: The same full funnel, test-and-learn approach I use for forest-positive solutions also scales general B2B products, especially where trust, proof and long cycles matter.
I lead with data, keep campaigns lean, and move easily between high-level planning and hands-on optimization, whether refining a keyword map, scripting a product video, or coaching regional teams.
My previous employers and clients include Savills, Media Tenor, Asian Development Bank, World Bank, WWF.
Off-hours you’ll find me discovering side streets in unfamiliar cities or mentoring Vietnamese marketers aiming to break into Europe’s marketing scene.
Ready to turn purpose into pipeline? Let’s talk!